This section of the CCOA Web site is dedicated to defining the various models and option packages that were available to buyers of the 1967-1973 Cougar. Click on each title above for details of that option.

How Many different Models of 1967 - 1973 Mercury Cougars are there?

The Mercury Cougar was introduced on Tuesday, August 2, 1966 at a "Gala Beach Party and Special Reveal" at Megan's Bay on the island of St. Thomas in the Bahamas, to much media fanfare.
It was dusk. The beach was lined with torches. At the appointed time, a WWII landing craft approached the shore, opened up, and a White '67 Cougar was driven onto the beach, and the "Cat was on the Run"!
We don't know the whereabouts today of the introduction car, but we do have pictures of it.

And on the USS Independence after the Megan's Bay event:

A few interesting facts:

The earliest Cougar registered in the Cougar Club of America database is the very first production car:
Jim and Elaine Pinkerton's Cougar1 (7F91S500001).

The earliest reported XR7 VIN is a very nice Inverness Green with Black Interior car, date coded Jan 21, 1967.

The earliest documented Dan Gurney Special is date coded 14D (April 14, 1967), and

The highest known 1967 VIN is date coded 11V, which translates to August 11, 1967.